The Raptors are leading the NBA’s Atlantic Division and have the second most wins of the Eastern Conference, but judging by the ratings they’ve been pulling in, you might think they were having a nightmare of a season like the 76ers. (For those of you who don’t know, which I assume is all of you considering the dreadful Raptors numbers, The 76ers are at eight wins and a good 56 losses for the season as I write this sentence.)
I never really got all-star games, and it doesn’t look like the NHL does either considering how many different and completely random formats it has used over the years. This year brought along yet another format. The league moved from a fantasy draft-type event to a mini-tournament of sorts.
Well, if you didn’t know, the NHL All-Star Game aired over the weekend, and it managed to draw just under two million viewers. That’s not bad. I wouldn’t call it terribly great either, but it’s alright. It was much better than last year, that’s for sure. And those crappy ratings were probably the reason for the new all-star game format.
The All-Star Game Skills Competition has been quite popular recently, and it came mighty close to the All-Star Game itself this year with 1.9 million tuning in across CBC and Sportsnet. Continue reading
I think it’s official now — with everyone going baseball crazy, hockey is now the ugly stepchild that no one wants to pay attention to.
Last week I mentioned that Hometown Hockey’s season premiere got shifted over to Sportsnet One. For its second game of the season, Hometown Hockey was able to get a bit more exposure (but not much) as it aired on both Sportsnet One and Sportsnet 360. That, however, didn’t do it any good because it actually plummeted even further in the ratings.
October 18’s Hometown Hockey featuring the Oilers at the Canucks only drew 261,000 viewers between both Sportsnet One and Sportsnet 360. That’s down from the already lacklustre 372,000 that tuned into the season premiere featuring the Canadiens and the Senators. (Again, remember that the Hometown Hockey season premiere only aired on Sportsnet One, not Sportsnet One and Sportsnet 360.)
Who would’ve ever thought we’d see the day that hockey would play second fiddle to baseball? Well, with the Jays in the playoffs, the second season premiere of Hometown Hockey featuring the Canadiens and Senators on October 11 got pushed over to Sportsnet One (after already being demoted from City to Sportsnet), and it only attracted 372,000 viewers.
The Jays probably aren’t the only ones to blame for Hometown Hockey’s pitiful ratings as football typically has a stranglehold on Sundays. Plus there’s The Walking Dead, Quantico and whatever other scripted nonsense you have on the broadcast networks and cable. I didn’t come across the Hometown Hockey pre-game show on the list of top-25 sporting events for the weekend, so I’m guessing it drew south of 163,000 viewers. That just adds insult to injury.
In any case, Rogers probably doesn’t really care much that Hometown Hockey is getting steamrolled because the Jays are pulling in record-breaking numbers on Sportsnet. (Monday’s Jays game nearly hit 4.4 million viewers!) However, when the World Series comes to a close or if the Jays get eliminated early, they better hope things pick up for Hometown Hockey. Continue reading
TORONTO (June 2, 2015) Following a year of double-digit audience growth and record-setting ratings, Sportsnet has now become the most-watched sports brand on TV in Canada. For the first time in the brand’s 17-year history, more Canadians are turning to Sportsnet channels than the competition, according to data from Numeris over the last 13 months.* The announcement was made today as part of the annual Rogers Upfront.
“Five years ago, we made significant investments to build upon our strong sports foundation and declared our goal of making Sportsnet the #1 sports media brand in Canada. We secured the most coveted content, acquired the right assets, enhanced production elements, hired the best talent in front of and behind the camera, and integrated content across all five of our Sportsnet platforms with our NHL and Blue Jays offerings leading the way. The result is first-rate coverage of premium sports programming and a win for all Canadian sports fans with more choice of where, when and how to watch the content they want,” said Scott Moore, President of Sportsnet & NHL Properties, Rogers. “It’s been a great run – and we’re not done yet.”
From May 1, 2014 to May 31, 2015, the Sportsnet brand had the largest share and average minute audience of any sports brand on TV in the country, in the three key demos that matter most in sports: 2+, Men 18-34, and Adults 25-54. The numbers measure viewing on Sportsnet, Sportsnet ONE and Sportsnet 360 compared to all TSN channels (TSN1-5).