Clara’s Big Ride

Press Release: Bell Media Marks Bell Let’s Talk Day with Slate of Special Programming

Bell Media (logo via Wikimedia)

Bell Media (logo via Wikimedia)

TORONTO (January 27, 2015) – Bell Media marks the fifth annual Bell Let’s Talk Day tomorrow (Wednesday, Jan. 28) with a full day of programming to help grow the conversation and raise awareness about mental health issues. Anchored by the debut of the original one-hour documentary CLARA’S BIG RIDE at 7 p.m. ET on CTVCTV Two, and CTV GO (and available on-demand all day on CraveTV and CTV.ca), a day of special mental health-themed programming will air across Bell Media’s properties, including CTV, CTV Two, BNN, CP24, CTV News Channel, Discovery, E!, M3, Much, MTV, RDS, Space, TSN, CraveTV, and TheLoop.ca, as well as its additional digital, radio, and local TV platforms.

“Bell Media is proud to support Bell Let’s Talk Day and engage Canadians in the important discussion about mental health,” said Kevin Crull, President, Bell Media. “It is a privilege to be able to provide programming that challenges people’s perceptions about mental illness and demonstrates to those who struggle that they are not alone.”

CANADA AM begins the day with a discussion about eradicating the stigma surrounding mental illness and features powerful stories, from mental health inside the military to parenting the mentally ill child. On CTV News Channel’s POWER PLAY, host Don Martin speaks to Minister of Health Rona Ambrose and several MPs about how they have been coping in the months since the attack on Parliament Hill. On CTV, THE MARILYN DENIS SHOW and THE SOCIAL each dedicate a full hour to various mental health-themed topics, while on the half-hour special ETALK PRESENTS: BELL LET’S TALK 2015, celebrities share their personal experiences with mental illness.

The day’s flagship program, CLARA’S BIG RIDE, chronicles the inspiring and emotional 110-day cycling journey across Canada by six-time Olympic medallist and long-time Bell Let’s Talk spokesperson Clara Hughes. Throughout the journey, Hughes spreads a hopeful message designed to break the silence surrounding mental illness and help create a stigma-free Canada. Crossing every region of the country, the documentary also features brave stories from Canadians whose lives are touched by Hughes’ historic ride.

Following Bell Let’s Talk Day, CTV’s W5 goes behind-the-scenes for a profile on TV personality Howie Mandel for a candid interview about the mental health challenges he has faced, airing this Saturday, Jan. 31,

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Press Release: Bell Media Invites Canadians to Join Clara Hughes on Epic Road Trip for Mental Health with CLARA’S BIG RIDE, January 28 on CTV

CTV (logo via CTV.ca)

CTV (logo via CTV.ca)

TORONTO (January 12, 2015) – Bell Media announced today the debut of the new original documentary CLARA’S BIG RIDE as its anchor program for the fifth annual Bell Let’s Talk Day. Premiering in primetime on Bell Let’s Talk Day, Wednesday, Jan. 28, the one-hour documentary will be available on demand all day on CraveTV and CTV.ca, before airing at 7 p.m. ET/PT in super-simulcast on CTV and CTV Two and live-streamed on CTV GO. CLARA’S BIG RIDE is a powerful documentary directed by multi-award winning filmmaker Larry Weinstein (Thirty-Two Short Films About Glenn Gould, Our Man in Tehran, TSN’s THE 13th MAN), chronicling an unprecedented 11,000 km bicycle journey across Canada by six-time Olympic medalist and Bell Let’s Talk spokesperson Clara Hughes. Throughout the journey, Hughes spreads a hopeful message designed to break the silence surrounding mental illness and helps create a stigma-free Canada.

Viewers can catch an encore presentation of CLARA’S BIG RIDE on Wednesday, Jan. 28 at 12 midnight ET on TSN2.

Part catalyst for change, part epic road movie, CLARA’S BIG RIDE is a rousing documentary that tackles the profound conversation on mental health and the stigma surrounding mental illness. Crossing every region of the country, the documentary features brave stories from Canadians whose lives are touched by Hughes’ historic ride.

In the spring of 2014, Hughes embarked upon an exhilarating journey on her bicycle in an effort to unite Canadians in a much-needed conversation on mental health, and to spark positive changes in the way mental illness is perceived. The documentary recounts the epic 110-day journey through 105 communities and 235 events in varied and often extreme weather conditions.

“The ride was all about connecting with people and putting them on the podium – elevating every Canadian to take the stage and tell their own unique stories,” said Hughes. “I’m honoured and humbled to invite Canadians in every corner of the country to relive this transformational journey, to share in the many voices and personal stories recounted in the doc. By talking, we can work toward creating a stigma-free Canada.”

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(Featured Image via Bell Media)