TORONTO (June 18, 2015) – TSN announced today new partnerships with Canada Basketball and the International Basketball Federation (FIBA). The new agreements will see TSN deliver full court coverage of Team Canada’s men’s and women’s basketball teams in major international events. As part of this deal, RDS acquires French-language broadcast rights to FIBA events.
TSN’s new slate of basketball content is highlighted by Rio de Janeiro 2016 Olympic Games qualifying events – with the 2015 FIBA AMERICAS WOMEN’S CHAMPIONSHIP taking place in Edmonton this August – that will feature the strongest men’s and women’s basketball teams Canada has ever produced.
“This is an exciting partnership that speaks volumes to the rise of basketball in Canada,” said Michele O’Keefe, President & CEO, Canada Basketball. “We thank TSN for their support of the game, and providing Canadians the opportunity to tune-in and support our teams as they represent the country on the world stage.”