Press Release: DRAGONS’ DEN PRESENTS THE NEXT GEN DEN, TARGETING CANADIAN BUSINESS START-UPS THROUGH AN ONLINE PLATFORM

CBC (logo via CBC)

CBC (logo via CBC)

A brand new panel of Dragons have entered the Den and are looking to invest in the next generation of Canadian entrepreneurs. Created by the producers of DRAGONS’ DEN, the NEXT GEN DEN targets mobile viewership through a series of 12 webisodes, each 10 minutes long. Audiences will experience all the drama and excitement of the hit television series, but with new Dragons and available exclusively online beginning Feb. 2.

It’s no secret that younger generations are opting for online streaming rather than traditional television, preferring to watch programming on their own schedules. The NEXT GEN DEN targets this audience, featuring young Canadian entrepreneurs (all under the age of 40, with an average age of 27), pitching start-up businesses to four new Dragons.

“Canadian entrepreneurship, particularly tech start-ups, are exploding,” said Tracie Tighe, executive producer, DRAGONS’ DEN. “We don’t always have room on our TV show for as many of these early-stage entrepreneurs as we’d like to feature. Here you will see smaller, riskier deals than we see on the broadcast show; most of these businesses aren’t proven models yet. The fun is watching our new panel of Dragons sort through them. Will they discover the next Mark Zuckerberg, or spot the next Blackberry? We hope the NEXT GEN DEN will seed the next big thing.”

In this version of the Den, the rules are the same – pitchers must take what they’re offered, or walk away with nothing. Four Dragons are featured throughout the 12 webisodes, with three seated on the panel at a time. These successful entrepreneurs represent the next generation of Dragons and include Michael Hyatt, chairman of Bluecat; Michele Romanow, co-founder of Buytopia.ca and SnapSaves; Matthew Corrin, CEO and founder of Freshii; and Paul Miklas, CEO of Valleymede Building Corp. All are under 50 years old and boast a combined wealth of over $100 million dollars. Their expertise spans the sectors of economics, QSR (quick service restaurants) digital ventures and real estate.

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(Featured Image via CBC Media Centre)

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