Press Release: World Juniors Boxing Day Opener Attracts More Than 3 Million Viewers on TSN and RDS

TSN (logo via Wikimedia)

TSN (logo via Wikimedia)

TORONTO (December 30, 2014) – The World Juniors holiday tradition continues to captivate the nation, as preliminary overnight data confirms an average audience of 3 million viewers tuned in to TSN (2.5 million) and RDS (554,000) to watch Team Canada’s  8-0 defeat over Slovakia on Boxing Day. Team Canada’s 2015 IIHF World Junior Championship debut ranked as the most-watched program of the day on Canadian television in all key demographics – and ranks as the top-rated hockey game on any network to date in the 2014/15 broadcast year.

Canadians continued to rally behind the World Juniors on Saturday, as the Canada-Germany tilt attracted an average audience of 2.62 million viewers on TSN (2.1 million) and RDS (549,000).

Overall, 11.3 million Canadians have tuned in to watch some or all of TSN and RDS’s wall-to-wall coverage of the 2015 IIHF WORLD JUNIOR CHAMPIONSHIP in Montréal and Toronto on December 26 and 27. 

World Juniors Audience Snapshot: December 26-27

  • The audience for the Canada-Slovakia opener on TSN and RDS was 23% higher than Team Canada’s opening Boxing Day game in 2011 – the last time the tournament took place in Canada
  • The World Juniors elevated TSN to the #1 network in Canada on both December 26 and 27 – ahead of all conventional networks
  • The Canada-Slovakia Boxing Day and Canada-Germany December 27 games rank as the two most-watched preliminary round games ever on RDS
  • An average audience of 1 million viewers watched the Finland-USA Boxing Day game on TSN and RDS – ranking as the most-watched non-Canada preliminary round game on record
  • On Twitter, various World Juniors-related hashtags were trending across Canada throughout Boxing Day including TSN and Hockey Canada’s official World Juniors hashtags #HereWeGo and #2015WJC

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