Press Release: CBC NEWS AND CBC RADIO LAUNCH REDESIGNED AND RE-IMAGINED APPS FOR iOS 8

CBC (logo via CBC)

CBC (logo via CBC)

CBC News and CBC Radio continue to put mobile first with the complete re-design and optimization of both the CBC News and CBC Radio apps for iOS 8. Rebuilt from the ground up and in-house, written in Swift and optimized for iOS 8, the new apps with fresh user interfaces are customizable with an emphasis on creating a more personal and seamless user experience. The new apps offer a more visual experience, making it easy for users to find the latest stories, audio, music and videos from our award-winning team of journalists and hosts.

“As CBC moves forward with our mobile first strategy, and as Canadians are increasingly consuming their content on mobile devices, we want to lead the market with our new apps,” said Jennifer McGuire, general manager and editor in chief, CBC News and Centres. “The new apps are focused on getting local news and information into the hands of Canadians, and ensuring a better user experience that reflects their interests, tastes, and lifestyles.”
“Our new radio app is designed to allow Canadians to be the program director, curating their own radio experience, choosing the segments from their favourite CBC Radio shows that are most relevant to their lives,” said Chris Boyce, executive director, radio and audio, CBC English Services. “Whether you love talk, music or news, or prefer listening to local radio from across the country, our new radio app puts you in control and lets you listen to what you want to hear, when you want to hear it.”

Whether users are from Calgary or Montreal or anywhere else in the country, the new geo-location feature gives Canadians relevant content for their region, or lets users manually change their location if they prefer to be in touch with another region altogether. And those who prefer politics or science news can now customize their experience and curate the sections according to their interests.
CBC News and CBC Radio are now integrated with Apple’s Handoff continuity feature, so users can get the latest news or music on their iOS device and use Handoff to continue on their other iOS devices.
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